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WAHM Website Content
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So Many Affiliate Programs! Which One
Do I Choose?
Ask questions first before you join an affiliate
program. Do a little research about the choices of
program that you intend to join into. Get some answers
because they will be the deciding point of what you will
be achieving later on.
Will it cost you anything to join? Most affiliate
programs being offered today are absolutely free of
charge. So why settle for those that charge you some
dollars before joining.
When do they issue the commission checks? Every program
is different. Some issue their checks once a month,
every quarter, etc. Select the one that is suited to
your payment time choice. Many affiliate programs are
setting a minimum earned commission amount that an
affiliate must meet or exceed in order for their checks
to be issued.
What is the hit per sale ratio? This is the average
number of hits to a banner or text link it takes to
generate a sale based on all affiliate statistics. This
factor is extremely important because this will tell you
how much traffic you must generate before you can earn a
commission from the sale.
How are referrals from an affiliate’s site tracked and
for how long do they remain in the system? You need to
be confident on the program enough to track those people
you refer from your site. This is the only way that you
can credit for a sale. The period of time that those
people stay in the system is also important. This is
because some visitors do not buy initially but may want
to return later to make the purchase. Know if you will
still get credit for the sale if it is done some months
from a certain day.
What are the kinds of affiliate stats available? Your
choice of affiliate program should be capable of
offering detailed stats. They should be available online
anytime you decide to check them out. Constantly
checking your individual stats is important to know how
many impressions, hits and sales are already generated
from your site. Impressions are the number of times the
banner or text link was viewed by a visitor of your
site. A hit is the one clicking on the banner or text
links.
Does the affiliate program also pay for the hits and
impressions besides the commissions on sales? It is
important that impressions and hits are also paid, as
this will add to the earnings you get from the sales
commission. This is especially important if the program
you are in offers low sales to be able to hit ratio.
Who is the online retailer? Find out whom you are doing
business with to know if it is really a solid company.
Know the products they are selling and the average
amount they are achieving. The more you know about the
retailer offering you the affiliate program, the easier
it will be for you to know if that program is really for
you and your site.
Is the affiliate a one tier or two tier program? A
single tier program pays you only for the business you
yourself have generated. A two tier program pays you for
the business, plus it also pays you a commission on the
on the sales generated by any affiliate you sponsor in
your program. Some two-tier programs are even paying
small fees on each new affiliate you sponsor. More like
a recruitment fee.
Lastly, what is the amount of commission paid? 5% - 20%
is the commission paid by most programs. .01% - .05% is
the amount paid for each hit. If you find a program that
also pays for impressions, the amount paid is not much
at all. As you can see from the figures, you will now
understand why the average sales amount and hit to sale
ratio is important.
These are just some of the questions that needed
answering first before you enter into an affiliate
program. You should be familiar with the many important
aspects that your chosen program should have before
incorporating them into your website. Try to ask your
affiliate program choices these questions. These can
help you select the right program for you site from
among the many available.
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